• Don't freak out: A new Buildicus is coming

    by: Heather McLane

    Hear, ye. A better Buildicus is coming. And unlike certain social media networks, when we say “better,” we actually mean these changes will improve your life, not make you hate it. For months, we’ve listened to what our wise customers have had to say about Buildicus. Based on their awesome suggestions, we’ve made some changes  [...]

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  • Why you need to claim your business name on Yelp immediately

    by: Heather McLane

    One of the first things you should do after starting your small business is claim your business name on Yelp. [Tweet this quote] Yelp is still one of the best ways to gain visibility on the Internet. In 2013, the site reported an average of about 120 million monthly unique visitors. That’s, like, a lot.  [...]

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  • Create Pinterest group boards to make connections

    by: Heather McLane

    Lately I’ve been using Pinterest as more than a place to display gorgeous pictures of food I’ll never make. I’ve been using this social media platform to keep track of articles and blog posts I find useful for my job. I used to bookmark these pages, but found I never really went back to them.   [...]

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  • 5 reasons your business Twitter account is the absolute worst

    by: Heather McLane

    Hey, you. Yeah, you. Your Twitter account sucks. Like, seriously. Wait, is this news to you? I’m sorry. I know you’re following all the Twitter “rules” spouted by social media experts. But guess what? Their Twitter accounts kinda suck, too. Here are five reasons why your business Twitter account is like Jean-Ralphio’s sister, aka the  [...]

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