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buildicus blog

everything you ever wanted to know about promoting your business online

  • Buildicus Has a New Look, and It Is Awesome

      OMG, y’all. THE NEW BUILDICUS IS HERE. As you’ve probably read about in all those emails we sent you, or in this blog post, Buildicus has been redesigned and, starting today, will look completely different (different in this case meaning “better and easier to use”). Okay, this might not be as exciting to you […]

  • When is it Okay to Ask For a Customer Testimonial?

      Recently, a small business owner asked me a pretty darn good question. Billy Sheng, founder of a startup called Minyawns, had read a post I wrote about using customer testimonials as social proof, and wondered, “When is it appropriate to have one of your clients write a testimonial for you? I guess I don’t […]

  • 3 No-Brainer Reasons to Start a Business Blog

      You hear it everywhere these days: to successfully market your small business, you have to provide content, content, content. But what the hell does that mean? Content can be anything from automated emails to your customers, to an ebook, to one of the “easier,” more popular content generators: blogging. Blogging is great because it […]

  • 7 Simple Ways to Refresh Your Pinterest Page

      Spring has sprung, and you know what that means: gnats everywhere, allergies, and impending swimsuit season panic. Okay, enough with the cynicism. Spring of course is all about renewal, rebirth, and revitalization. Throwing out the old to make way for the new. Traditionally, this has manifested itself in vigorous spring cleaning of the house, […]

  • How Much Should You Pay For Your Website?

    You’re a new business owner. You know you need a website, but aren’t sure how much of your hard-earned money you should spend on it. The biggest determining factor of cost is whether you’ll be building this kickass new site yourself, or if you’ll have a professional web designer create it for you. What’s the […]

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